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from caviar

to skin

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the press kit

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for centuries, caviar has been known to be a magical
source of dense, rich nutrients. scarce and coveted,
caviar is a precious ingredient, sought after for its prestige,
and for its power to enrich and regenerate skin.

more than 25 years ago, la prairie journeyed to the depths
of the sea to capture precious caviar beads and harness
their rare restorative powers. the result was the wonder of
skin caviar, created with potent ingredients from caviar.

a legend was born

the phenomenon of caviar, at the heart la prairie’s iconic
collection, is today reinterpreted in a new, delicate and
luxurious way.

for the first time ever, la prairie scientists have used a
perfected steam distillation process to capture caviar
components in a pure and crystal-clear, active fluide.
whereas classic lotions contain regular water, skin caviar
essence-in-lotion is made with exclusive caviar water, the
distillate obtained through the steam distillation of caviar

this technique allows to get a different blend of
components than the ones obtained from a classical
extraction. in lieu of regular water, caviar water
complements the properties of la prairie’s rare and
precious caviar extract, known for its firming and lifting
benefits. so sophisticated, skin caviar essence-in-lotion
enhances the skin’s tone and helps to immediately
improve skin’s hydration and elasticity, offering women a
new exquisite experience.

the treatment lotion also features la prairie’s extraordinary
cellular complex. this proprietary complex has been at
the heart of each la prairie skincare formulation for four
decades, providing nutrients, energizing factors and age-
fighting ingredients that help with age delaying, moisture
retention, and revitalizing dull skin. skin caviar essence-in-
lotion is the ultimate indulgence to firm and lift skin for a
suppler and smoother skin.

gentle, yet highly effective, skin caviar essence-in-lotion
is the quintessential new call for skin’s beauty. developed
to be the prime step of the skincare treatment regimen
before applying serum, skin caviar essence-in-lotion
breaks the codes of skincare lotions.

leaving the skin refined, firmer and perfectly moisturized,
it is the new prerequisite of the daily ritual for an increased
performance of the routine. soft as silk and rich in caviar
water, skin caviar essence-in-lotion is the missing link to
the ultimate skincare experience. a light-textured formula
featuring powerful ingredients to ensure timeless beauty.

how to apply:

apply am and pm after cleansing
and toning and before serum

apply 2-3 drops of the essence over
the face with the palms of the hands

massage with gentle patting motions,
skin is perfectly conditioned

follow with the usual treatment
of skin caviar collection

within the skin caviar collection, each remarkable formula,
with sensual creams, serums, and lifting and firming
magic belongs to an exquisite ritual that advances
la prairie’s eternal quest for timeless beauty. over the
years, skin caviar’s iconic collection has offered women
a perfect fusion of swiss science innovation and luxury
ingredients. with skin caviar essence-in-lotion, a light and
fresh yet powerful infusion, la prairie celebrates its most
iconic beauty collection with a new caviar wonder.
this reinterpretation of caviar marks la prairie’s passion and
commitment to deliver the most exclusive and innovative
skincare in the world. the dawn of a new day for the skin.